Tour de France Contest
Fans supporting Trek-Segafredo during the Tour can win products ranging from a headlight to a Project One frameset.
The Tour de France, the world’s greatest road race, is upon us. With Alberto Contador leading Trek-Segafredo’s bid for the yellow jersey, Trek will be launching a consumer engagement campaign that rewards Trek-Segafredo fans when the team has a great result.
How does the contest work? It’s simple—we’re asking consumers to provide their email for a chance to win great prizes during the three weeks of the Tour de France. All fans that have signed up to win will be entered into a random drawing for the respective prize.
Project One frameset (one winner)
Aeolus wheelset (one winner)
XXX wheelset (one winner)
Trek-Segafredo TDF team kit (three winners)
XXX shoes (three winners)
Ballista helmet (three winners)
Ion 350 (10 winners)
Winners will be announced at the conclusion of the Tour de France. The campaign is being promoted on trekbikes.com, with contest details found here.